CONFERENCE
DAY 1, TUESDAY 21ST OCTOBER 2008 |
Chairman’s
Address and Opening
Brian Hume, Managing Director,
Martec International Ltd |
Joining
up isolated functions in your business to drive more effective
merchandising
- Get a step by step on Virgin Megastore’s shift from a
traditional record store to a multimedia superstore
- Identify different business models and merchandising techniques
to drive different customers into the store environment
- Learn how Virgin Megastore introduced reporting and logistics
processes to turn products into cash faster in an ever-changing
environment
- Find out how new merchandising technologies can create
the optimal in-store presenceto better the shopper experience
and merchandise information gathering process
Nisreen Shocair-Dajani, President,
Virgin Megastore Middle East |
Widening
the scope: the secrets of cross channel merchandise planning
- What is the effect of multi-channel shopping on consumer
purchasing decisions? Understand the role of the internet
and Web 2.0 on consumer behaviour?
- Get one version of the truth: why it's crucial to have
an holistic view of the merchandise lifecycle across
all your sales channels
- The importance of coordination across multiple channels:
understand how to get the right merchandising systems
and processes in place to improve efficiencies and
increase overall product availability
Carl Yeates, Head of Retail Supply
Chain, Capgemini |
NETWORKING
COFFEE BREAK AND EXHIBITION |
Getting
the right range: why planograms are about more than just store
space optimisation
- Hear how to use planograms for much more than deciding
the location
- Discover effective methods for increasing planogram compliance
to ensure changes to ranges are being made accurately and
quickly in-store
- Understand the key factors that need to be incorporated
in store/cluster specific planograms to ensure seamless
execution and that the best range is available for your
customers
- Find out how you can achieve the right assortment relative
to your competitors and achieve your merchandise and competitive
objectives
Andrew Gardner, Vice President
of Sales -EMEA, Galleria Retail Technology Solutions |
Merchandise
a llocation, replenishment and the demand driven supply Chain
- What is the difference between allocation and replenishment
and what role should they play in your merchandising decisions
- Discover the importance of using “demand-pull” to place
stock in the appropriate locations to support forecasted
sales
- Why is the demand forecast fundamental to it all? Discover
what forecasting techniques can be used at various times
in the product lifecycle and learn how to select the best
replenishment method for your different products offerings
- Achieve success from integrated merchandise and supply
chain planning systems: Find out how the optimization of
parameters and understanding the impact of your actions
can ensure you achieve the results you're looking for
Clare Rayner, Managing Director,
ARC Retail |
Improving
on shelf-availability: streamlining allocation and replenishment
across the store portfolio
- Discover how to ensure you have the correct amount of
inventory, at the right time, a tdifferent locations to
minimise lost sales opportunities and overstocks
- Lean how to improve availability across product ranges
through a demand-drivensupply chain and increased collaboration
with suppliers
- Find out how to predict inventory needs more accurately
and adapt to changing demand patterns and avoid creating
markdowns of the future
Helen Mountney, UK Managing Partner,
Kurt Salmon Associates
plus retail client tbc |
NETWORKING
LUNCH AND EXHIBITION |
The
nuts and bolts of retail pricing and how to incorporate effective
price management in your merchandising processes from day
one
- Dive deeper inside the merchandise lifecycle and review
the critical role played by shopper insight, forecasting
and optimisation
- Discover how the current economic downturn is changing
the role of pricing – how doesyour strategy need to change?
- Make sure your demand-driven applications support retail
business processes and daily operational pricing and promotions
requirements
- Understand more about how you can take full advantage
of advanced science and modeling techniques in critical
areas like pricing, promotions, and markdowns
- Learn how using price optimisation to better manage your
clustering and assortment can have a dramatic impact your
bottom line
Lyle Walker, VP Marketing,
KSS Retail |
Balancing
operational reality with an appropriate level of science in
your pricing and promotions
- Hear why – and how - smart retailers are moving from profit
maximization to a more pragmatic approach in their price
and promotions management
- Identify exactly what rules you should set in your optimisation
systems to get the most out your promotions – short and
long term
- Use analytics to understand what’s really happening with
your promotions: the importance of measuring the true impact
on overall category and store sales
- What’s the appropriate use of markdowns? Real life examples
of successes and failures to ensure you avoid costly mistakes
Jason Gordon, Director, Retail,
Ernst & Young LLP |
Delivering
customer focussed assortments to stores in multiple markets
and on the internet
- Find out how one pan-european retailer is delivering assortments
to meet the needs of customers in different markets
- Discover how you can integrate the internet into your
assortment plans
- Get a holistic view of assortment and allocation – learn
why addressing the latest trends is key to meeting your
customer needs
Martin Porritt,
Solution Specialist , Torex |
NETWORKING
COFFEE BREAK AND EXHIBITION |
Advanced
focused roundtable discussion groups
Roundtables are
designed to enhance your learning and give you practical know-how
to apply to your business.
Get to the heart
of your most difficult merchandising challenges and discuss
solutions and strategies with your retail peers and industry
experts in a relaxed, intimate environment.
Specific
topic areas include:
- Increasing on-shelf availability
Led by: Gillian Maskell, Merchandising
Director UK & ROI,
The Body Shop
- Getting holistic: integrating merchandise planning across
the enterprise
Led by: Liz Steer, Director, Steer Consulting
Ltd
- Localising merchandise plans by store and clusters
Led by: Andrew Gardner, Vice President of Sales -EMEA
,
Galleria Retail Technology Solutions
- Pricing and promotions in your merchandise lifecycle
Led by: Rob Turtle, Global Solution Director, Pricing
and
Promotions , dunnhumby |
END
OF DAY 1 NETWORKING DRINKS
EyeforRetail invite
you to join your industry peers on Tuesday 21 to wind
down from a day of insightful discussion, strategic debate
and amazing networking for an evening of reflection and relaxation |
CONFERENCE DAY 2, WEDNESDAY 22ND OCTOBER
2008 |
Top
tips for managing organisational change
- Find out how to create and manage a Change Plan for your
merchandise planning project
- What is the purpose of the analysis, when should it be
completed, what dependencies are involved and what should
you do with the output?
- Learn why change management should be considered an on-going
process and not a one-off initiative
- Discover wha ttools can help you manage change effectively
and minimize the opportunities for disruption in your new merchandising
methods
Jo Wood, Consultant, First
Friday |
Achieving
promotional effectiveness
- Understand the crucial role that promotions play in today's
current economic climate
- Examine the challenges retailers face with promotions
and discover what best practices you can put in place to
overcome typical execution challenges
- Hear how WHSmith are using Connect3 technology to make
better promotion planning and management decisions
Simon Baker, Head
of Development , WHSmith
George Lawrie, Principal
Analyst , Forrester Research
|
NETWORKING
COFFEE BREAK AND EXHIBITION |
Is
it possible to apply merchandising best practice in a fast
moving & challenging retail environment?
- Find out how Somerfield applied and managed merchandising
best practice and cut 50%of their staff costs at the same
time?
- Discover how you can you execute last minute promotional
requirements in-store successfully and seamlessly
- Learn how you can ensure that your consumer messaging,
POS and POP supports your latest merchandising plans to
improve your category sales and exceed
your overall business targets
Suzanne Powell,
IT Account Manager and Business Systems, Somerfield
Nick Crane, Retail
Services Manager, Somerfield
Stores Ltd
Gordon Grant, Senior Consultant, Pierhouse |
What
is a good promotion?
- Understand the importance of measuring in-store promotion
activity such as who is buying, how much, what, when, if
they would have bought otherwise and will they buy again
- Learn how to use this framework to run promotions that
benefit the category and achieve true incremental sales
- Find out how retailers and suppliers can work effectively
together to fulfill category goals
Rob Turtle, Global Solution Director,
Pricing and Promotions, dunnhumby |
| Chairman’s
Summary and Closing |
